More Customers are Going Mobile: Are You Ready?

A new trend is beginning in e-retail, customers who only shop using their mobile devices. According to a December 2013 study that comScore Inc. conducted, exactly 33.3 percent of the online shoppers at 10 of the top retailers’ sites and apps shopped solely on their...

Five Types of Blog Posts to Beat Writer's Block

Are you staring at your blog wondering what you should post about today? You know that having a regularly updated blog is an important way to boost traffic to your website and keep in touch with your customers. However, after a while, it can become exhausting to think...

Four Reasons Why Email Marketing is Still Important

Social media marketing is very important today. There is no faster way to get the word out about a new promotion and reach new customers than by using the social media networks. However, it is important that marketers do not neglect the other available marketing...

Multichannel Marketing: Why it Matters for Brands

Effective sales are all about reaching, attracting, and retaining your customers. With the proliferation of channels, your customers could be anywhere. Trying to connect with potential customers in the retail environment, on Twitter, via email, over the radio or...

Simple Tips to Video Success

If a picture is worth a thousand words, what is a video worth? Adding video to your webpages, social media profiles and even emails is an excellent way to bring life to your work—and reach an entirely new audience. You may think that you need fancy equipment or a...